LATITUDE 360 MANAGEMENT
Latitude 360 Management and its advisors bring over 125+ years of combined experience in real estate, specialty restaurant, finance and business consulting to bear in creating these exciting first to market facilities. The complementing strengths and balance of its management and advisors coupled with that of its consultants will ensure that from start to finish, the attention to detail from architectural design & engineering, construction, interior design, marketing and venue operations will ensure timely decisions and flawless execution.
Latitude 360 Officers
Brent started developing the Award-winning Latitude concept in 2007. Over the past 8 years, he has built the Latitude Team which is now over 500 employees strong. The Latitude Restaurant concept is considered one of the most exciting concepts in the restaurant industry by creating a platform for Live performances, luxury bowling, Chefs, musicians, movie producers and comedians. It has defined the Entertainment Eatery sector in the restaurant industry.
- 2008 Jacksonville Business Journal ranked Brent in the Top 40 Businessman under 40.
- 2012 The Ultimate CEO for Northeast Florida by the Jacksonville Business Journal.
- 2013 Entrepreneur of the year by Entrepreneur Anchor Magazine
- 2014 Latitude 360 awarded the Florida Fast 100 Companies for the top 100 growth companies in FL
- 2015 Top 10 Industry Ranking in The Jacksonville Business Journal’s 2015 Book of Lists
Alan Greenstein, Executive Vice President, CFO of Latitude 360, Inc. – Mr. Greenstein brings approximately 30 years of hospitality and gaming resort experience, most recently as the Executive VP, CFO at REA Property Management Group, LLC and President of Richland Partners, LLC. Alan was the Executive VP, Chief Financial Officer (CFO) of the Revel Resort and Casino in Atlantic City, NJ for approximately 7 years from 12/06 to 7/13.
Additionally, Alan held the position of Senior Vice President, Chief Financial Officer (CFO) of the Mohegan Sun Casino in Connecticut where he worked from 10/95 to 12/2005. As CFO for both Mohegan Sun and Revel, Alan was responsible for overseeing the start-up operations, including but not limited to the preparation of internal and accounting controls, financial accounting, operational accounting, casino credit, count-rooms, cage operations, internal audit and budgets and analysis. Alan was also responsible for SEC Reporting and compliance (Revel) and relations/compliance with all regulatory bodies (both Revel and Mohegan Sun). Alan has been part of the opening Executive team for 6 casino projects. Alan is a Certified Public Accountant.
Board Members
Mr. Gannon began his storied restaurant career in New Orleans and went on to co-found Outback Steakhouse (1988) where he developed its iconic “Bloomin’ Onion” recipe, which has generated over $1 billion in worldwide sales. Under Mr. Gannon’s leadership, Outback Steakhouse significantly expanded its 360 footprint from one restaurant to over 1400 locations. In 2006, Gannon co-founded OSI Restaurant Partners, an operator of Outback, Carrabba’s Italian Grill. Bonefish Grill, Roy’s Restaurant and Fleming’s Prime Steakhouse & Wine Bar units.Among his many honors, in 1994 Inc. Magazine named Mr. Gannon its ‘Entrepreneur of the Year.’ He was presented with a Lifetime Achievement Award by The Florida Restaurant Hall of Fame, was inducted into the US Business Hall of Fame and he is also a member of the Tampa Bay Chamber of Commerce Business Hall of Fame. Approximately two years ago he launched “Kettle Comfort, Cooking for America,” a West Palm Beach, FL-based charitable organization that delivers Chef-inspired food to thousands of hungry or nutrition deprived people on a daily basis. Most recently he joined forces with former Outback co-founder Bob Basham to establish PDQ Palm Bay, a new restaurant dining concept featuring reasonably priced flavorful food, served fast.
Mr. Norris is the chief operating officer and market president of Sodexo North America, the leading Quality of Life services company, with $8.8 billion in revenues and serving more than 15 million consumers daily.[ Shortly after joining Sodexo in 2005, he became lead adviser and negotiator for the development of SodexoMAGIC, LLC, a joint venture partnership with Earvin “Magic” Johnson, Jr., and he serves on the SodexoMAGIC Board of Directors. Throughout his career, Mr. Norris has served in various executive senior management roles, having had responsibility for marketing, brand positioning, theatre operations, real estate, concessions, design and construction, strategic planning, training and film acquisitions. Prior to Sodexo, Mr. Norris was President of Loews Cineplex Entertainment U.S. with annual revenues in excess of $1 billion. He joined Loews as senior vice president for operations and concessions and, during his tenure, Loews’ concession sales significantly increased.
Mr. Norris oversaw the repositioning of the brand to become the leading theater chain in top markets across the globe. Mr. Norris also gained experience in the restaurant and hospitality industry, both domestically and internationally, as president and chief operating officer of WYWY PAC-AM Food Concepts PTE Ltd., the master franchise for Brinker International in Asia, where he managed more than $100 million in capital investments. Prior to this, Mr. Norris was with General Mills Restaurants, Inc., rising to become director of operations for the operating unit that included the Red Lobster and Olive Garden restaurants throughout the U.S. and Canada. As Mr. Norris stated, “I am very pleased to join this organization that is young, creative and up and coming in the restaurant and entertainment world. The company’s concept has proven successful and has enormous growth potential, and I look forward to working closely with management on executing its rollout nationwide.” Brent Brown, CEO/Founder of Latitude 360, Inc., enthusiastically commented, “Having Michael Norris on our board and seeing us through key decisions will be valuable to our company. As we continue to embark upon our very aggressive growth strategy, Michael’s insight and expertise gained from impressive experiences in the restaurant, hospitality and entertainment industries will prove invaluable.” Mr. Norris holds an M.B.A from the University of East London, London, England.
Michael G. Simon has a diverse background in municipal/government law, business real estate and has been actively engaged in those areas since graduating from law school. Mr. Simon is licensed to practice law in the States of Pennsylvania, Ohio and West Virginia. Mr. Simon has represented many business entities, both for profit and non-profit, in all capacities. Mr. Simon is currently a partner in the law firm of Frankovitch Anetakis Colantonio & Simon and has been engaged in the practice of law since 1990.
In addition to his law practice, Mr. Simon is an NFLPA Certified Contractual Advisor and a certified Athletic Agent with the State of West Virginia. Mr. Simon is a partner in the sports agency, Vantage Management Group (hereinafter referred to as VMG), and Mr. Simon’s partners of VMG were formerly members of DeBartolo Sports. VMG represents numerous National Football League clients. Mr. Simon is licensed with the Commonwealth of Pennsylvania Department of State as a Boxing Manager. Mr. Simon graduated from Youngstown State University in 1987 and the University Dayton School of Law in 1990 and resides in Weirton, West Virginia.
Mr. Gunnell has thirty-nine years of broad business management and executive/Board Member experience in entrepreneurial, startup, and rapid-growth sales-based companies.In April 2010, Mr. Gunnell was appointed to the Board of Metropolitan Health Networks (NYSE: MDF). Since January 2009, he has also served as President and as a member of the Board of Directors of NeedleNurse, Inc., a privately owned startup medical device company that he co-founded. Since December 2005, he has also served as a Managing Director of Cornerstone Management, LLC, a private firm providing advisory, interim staffing and project management solutions to distressed companies. He has also served, since April 1998, as President of Gunnell Family Corp., a private firm focused on interim management solutions.
Mr. Gunnell served as CFO of Holiday RV Superstores, Inc. d/b/a/ Recreation USA, a NASDAQ-listed retailer of recreational vehicles and marine products, from May 2001 to November 2001, Chief Operating Officer and President from November 2001 to May 2002, interim CEO from January 2003 to May 2003, and a director from November 2001 to May 2003. He also served from May 2000 to May 2001 as COO and CFO of PNV, Inc., a NASDAQ-listed cable television, communications, broadband wireless, internet service provider and portal to the trucking industry. From May 2007 to December 2010, Mr. Gunnell served as a member of the Board of Directors of Enable Holdings, Inc., an OTCBB-traded asset recovery solution provider. Mr. Gunnell earned a Bachelor of Business Administration degree from Florida Atlantic University.
John C. Maher is Executive Vice President of Global Workplace Solutions Brokerage for CBRE; he is responsible for the growth of CBRE’s brokerage business with corporate clients headquartered in the East. John is recognized in the real estate industry as an innovative leader who has helped a wide range of. corporate clients structure and implement highly successful, long term business partnerships, including the real estate industry’s first global, end-to-end service outsourcing contract, with American Express.
From 1994 to 2003, John was a senior executive with Trammell Crow Company (TCC). He served as Group President of Trammell Crow Corporate Services and Vice Chairman of TCC’s international venture, Trammell Crow Savills. John led the development and execution of a highly effective business development strategy that helped TCC grow its outsourcing business from a base of five customers in 1994 to more than one hundred customers in 2003. At the end of 2006, CBRE acquired TCC.
Prior to re-joining CBRE in 2007, John was Executive Vice President of Colliers International where he was responsible for leading Colliers Corporate Solutions. Under his leadership Colliers was recognized as one of The Top 100 Outsourcing Service Providers in the world.
John is a graduate of the University of Akron, where he serves as an Executive Advisory Board member. He also serves as member of the Board of Directors of the International Association of Outsourcing Professionals (IAOP).
Susan Kurland is an Executive Vice President with the New York Tri-State Region Retail Services Group. Prior to CBRE, Ms. Kurland was Executive Director of Retail Brokerage Services with Cushman & Wakefield‘s New York office, where she hod been since 1998. Ms. Kurland is recognized as one of the top retail real estate professionals in the industry. While at Cushman & Wakefield, she consistently achieved recognition as their highest grossing notional retail broker, and earned the distinction of being the firm’s senior-most retail brokerage professionaL During her more than 15 years in the industry, Ms. Kurland has been instrumental in helping many of the world’s top international retailers enter the US market. In addition to her tenant representation experience, she also specializes in developing local, national and international retail projects, and providing retail consulting and advisory services to both retailers and property owners.
In the area of landlord representation, Ms. Kurland has worked with many prominent property owners, including but not limited to LCOR, Tishman Speyer Properties, Gottlieb Estate, Wharton Properties, Marx Realty, JEMB Realty Corporation, WAFRA Investment Advisory Group, Inc., Kushner Companies, CIM Group and TIAA-CREF. Ms. Kurland is particularly skilled at representing retailers in their efforts to locate suitable premises in some of the country‘s most prestigious retail sectors. In this arena, Ms. Kurland has worked with Jimmy Choo, Georg Jensen, Camper, Graff, Chopard, Anne Fontaine, Longchamp, Louis Feraud, Chopard and American GirL She has represented Wachovia Bank for its retail banking entry into the intensely competitive Manhattan market, where she successfully completed a series of transactions in several prime Midtown corner locations through a combination of buyouts, lease cancellations and new transactions. She has represented Mattei for their House of Barbie concept in Shanghai for 36,000 square feet, REI’s Manhattan Flagship for 39,000 square feet, secured JC Penney as the tenant for 130,000 square feet at 200 Lafayette Street in Manhattan, and most recently, represented JEMB Realty Corporation for H&M‘s largest global flagship location of 63,000 square feet at Herald Center in Herald Square.
Ms. Kurland is a two-time Real Estate Board of New York award winner, having won the 1999 “Deal That Most Significantly Impacts a Neighborhood” Award for the 36,000 square foot H&M transaction at 640 Fifth Avenue, followed up in 2002 by the prestigious Most Creative Retail Deal of the Year Award for arranging the much publicized 45,200 square foot American Girl transaction at 609 Fifth Avenue. In 2008 Ms. Kurland was recognized nationally as the #1 CBRE Retail broker.
In addition to Ms. Kurland’s representation of specialty tenants, she has also executed a number of major national roll–outs and unique site acquisitions, including campaigns for Camper Shoes, Benetton, H&M and American GirL Other noteworthy transactions in which she has been involved include but are not limited to the 90,000 square foot Sports Club/ LA deal at Rockefeller Center, and the 52,000 square foot American Girl deal on North Michigan Avenue in Chicago.
Latitude 360 Senior Team
Thomas Bass – VP of Finance
Tom joined the Latitude team in November 2009 tasked with the implementation and oversight of all aspects of the corporate accounting department. Tom was an integral part of the growth of the company from pre-construction of the first venue to the present growth in 4 states. Most recently, he has acted as Director of Accounting, where he supervised all areas of the accounting department, including venue level cash operations and procedures, accounts payable, corporate debt conversions, debt/equity financings, and corporate banking relationships. He also spearheaded and executed the company’s initial comprehensive employee health care program. Prior to joining Latitude 360, Tom spent over 15 years in the securities and investment banking industry. Tom assisted in all aspects of branch operations, compliance, capital raises, commission accounting, and client retention. He spent his final 3 years as a Branch Manager for a regional investment banking firm and was responsible for all branch level operations. Tom graduated from the University of Florida with a Finance degree in Business Administration. He also completed additional post graduate educational training in Accounting from the University of North Florida. Tom is active in local youth sports and volunteers his accounting expertise as the Treasurer for a local Cub Scout pack. He resides in Saint Johns, FL with his wife and 2 children.
Mike Biagiotti – Director of Sales and Marketing
Mr. Biagiotti has more than 20 years of experience in sales, branding, marketing and franchising of restaurants and leading companies in other industries. Biagiotti’s experience in the food service industry has included the creation of new concepts as well as the rebranding and growth of established restaurant chains. His experience also includes restaurant operations, menu development, staff hospitality training, restaurant space planning and design, real estate selection, construction management and franchise sales. Previously Biagiotti served as a founding partner with BUBBA Burger Grill in Jacksonville, FL. Has also served as president of Madison Envoy, a full service agency based in Delray Beach, FL and Vice President of Communications Group a Delray Beach, FL-based marketing agency. His experience in the food service industry includes work with such brands as BUBBA Burger Grill, Subway, Blimpie Subs & Salads, Boston Market, Perkins Family Restaurants, Pizza Hut, Rotelli Pizza and Pasta and Salad Creations. In his role with Latitude 360 Mike spearheads the sales and marketing efforts of the individual venues as well as the overall Latitude brand including guest traffic driving, guest frequency and brand loyalty.
Construction Expertise
Construction partners include but are not limited to:
- Brownstone Builders Company, Inc.
- Brunswick Bowling http://www.brunswickbowling.com/
- DH2 Interiors
- Garza Construction
- ProSound http://www.prosound.net/
International Consultants
Anthony Choueiri – General Counsel
Anthony spent many years working in international financial services as a financial consulting prior to becoming an attorney, subsequent to which, Anthony lived in the Middle East for seven (7) years, primarily in the United Arab Emirates, where he managed an International Law Firm and has been the lead attorney on numerous international projects including but not limited to: large scale real estate developments, investment funds development, hospitality, financial services, healthcare, and acquisitions/mergers.
Anthony is a graduate of Boston University in Finance, a graduate of Suffolk University with a Masters in Finance, and a graduate of Suffolk University Law School with a JD – licensed to practice in Massachusetts (MA Bar). He is fluent in English, French, and Arabic. He currently lives in Charlotte, North Carolina with his wife and three children.
Food & Beverage Consultants
Tim Gannon & George Rhodes
Mr. Gannon began his storied restaurant career in New Orleans and went on to co-found Outback Steakhouse (1988) where he developed its iconic “Bloomin’ Onion” recipe, which has generated over $1 billion in worldwide sales. Under Mr. Gannon’s leadership, Outback Steakhouse significantly expanded its 360 footprint from one restaurant to over 1400 locations. In 2006, Gannon co-founded OSI Restaurant Partners, an operator of Outback, Carrabba’s Italian Grill. Bonefish Grill, Roy’s Restaurant and Fleming’s Prime Steakhouse & Wine Bar units.Among his many honors, in 1994 Inc. Magazine named Mr. Gannon its ‘Entrepreneur of the Year.’ He was presented with a Lifetime Achievement Award by The Florida Restaurant Hall of Fame, was inducted into the US Business Hall of Fame and he is also a member of the Tampa Bay Chamber of Commerce Business Hall of Fame. Approximately two years ago he launched “Kettle Comfort, Cooking for America,” a West Palm Beach, FL-based charitable organization that delivers Chef-inspired food to thousands of hungry or nutrition deprived people on a daily basis. Most recently he joined forces with former Outback co-founder Bob Basham to establish PDQ Palm Bay, a new restaurant dining concept featuring reasonably priced flavorful food, served fast.
Eric Lindfors – Facility Bowling Consultant
Mr. Lindfors spent fifteen years as Director of New Business Development with Brunswick Corporation (a Fortune 500 Company) during which he directed all aspects of the opening of 50 Luxury Bowling facilities. Brunswick who is also one of the oldest companies traded on the New York Stock Exchange, making its first appearance on the exchange in 1925. Today Brunswick remains a strong fixture on the world’s financial scene with net sales approaching $5.2 billion per year. According to Brunswick the bowling industry is growing in popularity, providing attractive financial opportunities, on a worldwide basis. With revenues now reaching well over $10 billion a year and drawing over 100 million participants worldwide. With the application of new technologies, bowling has broadened its 360 customer base by offering a diversity of entertainment and recreational options. Internationally, bowling is tapping into the young adult market as a preferred recreational venue. Bowling has become the focal point for the renewed emphasis on family activities and traditional entertainment values in the United States.
Mitchell Cohen – Consultant
Mitch brings significant expertise in capital raising, mergers and acquisitions, capital formation, capital structure, capital management and all SEC and public company matters. Mitch has raised money in intricate PIPE transactions, a reverse merger, and public offerings. Mitch routinely speaks to investors in groups, one and one settings, and road shows. Mitch has a 25 year history of success spanning with both public and private companies. Mitch most recently was the senior operations and finance officer for an international entertainment/media holding company and has served as the CFO or COO of five companies: a publicly traded multi-subsidiary company on the American Stock Exchange, a technology/digital media/service company which he guided through an IPO, a startup entertainment/media/artist management company, a NASDAQ financial services firm, and a NASDAQ specialty finance company.
Real Estate Consultant
CB Richard Ellis, 360 Retail Services Group
- John C. Maher – Executive Managing Director
- Susan Kurland – Executive Vice President